The Strategy Team

Winning the Battle Against Duplicate Content
Posted by | November 22, 2018
Winning the Battle Against Duplicate Content

There are a few large cardinal sins in the creation of compelling content, and among the most important involves avoiding duplicate content at all costs, whether copying content across pages...

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What Impact Does Social Media Have on SEO?
Posted by | November 15, 2018
What Impact Does Social Media Have on SEO?

Social media has many benefits to your business marketing strategy, and SEO is one of them. From increasing your local presence to boosting your positioning in the SERPs, social media...

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Tackling Local SEO When Your Business Doesn't Have a Set Location
Posted by | November 8, 2018
Tackling Local SEO When Your Business Doesn’t Have a Set Location

For businesses with broader decentralized services, one key question often surfaces: how can you harness the power of local SEO when your business doesn't revolve around a set location?

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Avoid These SEO Blunders During Website Redesign
Posted by | November 1, 2018
Avoid These SEO Blunders During Website Redesign

The wrong approach to redesign has the potential to stand in the way of a previously successful SEO strategy.

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Making the Most of Google's Tools
Posted by | October 25, 2018
Making the Most of Google’s Tools: Google Analytics vs Google Search Console

Here's what you need to know about Google's marketing tools to guarantee the best possible insights - and the best possible results.

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E-commerce SEO — Make the Most of Your Approach
Posted by | October 18, 2018
E-commerce SEO — Make the Most of Your Approach

Here's what you need to know about SEO for your online store.

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When Should You Use Google AdWords
Posted by | October 8, 2018
When Should You Use Google AdWords?

With so many digital marketing avenues available, it can be hard to adequately weigh the pros and cons of your many options, both overall and as they relate to your...

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How to Hire SEO Agency
Posted by | September 9, 2018
SEO Agencies—How to Hire & Who to Fire

What's even more difficult than understanding the SEO ecosystem is finding a truly great search marketing company. Unfortunately, more SEO imposters exist than great agencies. Here's some hiring tips.

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How a New Domain Affects SEO
Posted by | August 31, 2018
How a New Domain Affects SEO

The list of factors that influence SEO is long indeed. Almost anything, from new content to a new site layout, can affect the way you rank.

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Mobile-First Indexing
Posted by | July 31, 2018
Mobile-First Indexing: What It Means and What You Need to Know

If Google is changing the way sites are indexed, what does that mean for you? Well, that depends on the caliber of your current mobile page.

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