As a business, responding to reviews is not necessary, but it can create credibility and accountability. Here's how to respond to negative Google reviews.
Blogging provides major benefits for businesses, but it isn't as easy as throwing some words on a page. A careful science goes into creating a blog post that sends the right message.
One of the most popular features of Google's business listings is the ability to leave reviews. Here’s what you need to know about Google reviews and how to respond.
Here's what you need to know about deciding between Instagram and Facebook for business — or whether you should be using them both.
While keeping your website high quality and up to date is, of course, a major priority, the power of Google My Business can’t be understated.
Ten years ago, the idea of talking to your phone — not on the phone, but to your phone — seemed completely foreign.
Not all chances to get ahead require payment. Here's what you need to know about featured snippets — and why they're good for your business.
As the world of web-based marketing has evolved and search engine capabilities have progressed, so have metrics.
A good website can create a positive presentation, showing prospective customers that you have something of value to offer, while a bad website can do the opposite.
A new year brings with it many things, from a chance to set new goals and resolutions in your personal life to the opportunity to refresh your methods on a professional level.