IT Hardware / Services

    Mercom

    The leadership team at Mercom approached RivalMind with a severely outdated brand, website, and online persona. As specialists in hardware repair, Mercom needed a sleek and professional digital presence to be competitive in their space – their former branding and website failed to demonstrate excellence and experience.


    As a company, Mercom wanted exponential online growth, but their brand, website, and client portal were not ready. The hardware repair company tasked RivalMind with a complete digital overhaul.

    Built & Hosted using
    Efficient, Futuristic, Sleek

    Logo Design / Website Design / SEO

    Our Approach

    Drive exponential online growth through rebranding

    We defined two project focuses during our initial meeting with the Mercom leadership team: the website and the client portal. 


    First, we overhauled Mercom’s branding. Our design team outlined new brand guidelines, including logo, colors, print collateral, merchandise, and apparel. Once the RivalMind design team created a sleek, futuristic, and reputable face for Mercom, we developed a modern website in step with the new branding guidelines.

    Our team aimed to clearly communicate Mercom’s services, primary markets, and the process for becoming a client and maintaining a partnership.


    Finally, we developed an updated and efficient client portal. We built the new portal for a significant increase in users and streamlined daily workflow for Mercom team members. Additionally, we designed the client portal according to Mercom’s updated branding guidelines, creating a system that looked and felt congruent with the new website.

    The Results

    At project close, Mercom's brand, website, and client portal were aptly prepared for exponential business growth. Determined to make the most of their new marketing tools, Mercom began ongoing SEO with RivalMind directly after launch.

    Futuristic, geometric font.

    The usage of Industry Ultra and Amiko gives this website a unique futuristic feeling, which establishes Mercom as an innovative, forward-thinking company. The brand's core values of quality and technology are clearly communicated through the text.

    Vibrant greens with orange and gray accents

    Mercom's signature neon green stands out as a technologically advanced shade amidst the darker greens of the site's pallete.  A bright orange accent keeps the brand balanced and adds a touch of energy to the tech-focused site.

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