Eagle Eye

Eagle Eye’s leadership team wanted to grow the business and initially hired RivalMind to jumpstart that growth through SEO services. However, the client's website lacked the visually captivating elements needed for our team to deliver meaningful SEO results. With our guidance, the Eagle Eye team agreed to reimagine not only their website, but also their logo, colors, and brand as a whole.

Built & Hosted using

Technical, Secure, and Data-Driven

Logo and Website Design / SEO / Social Media

Our Approach

Rebrand and strategize for a strong online presence

Our team purposed to give Eagle Eye an identity that showed a nationwide presence and authority. We included testimonials and professional affiliations to demonstrate notoriety. We crafted a professional, concise, high-end feel, while communicating affordable prices.

We created an identifiable fingerprint graphic that subtly expressed the identity checks that Eagle Eye performs for clients. This graphic quickly became a staple for the company's brand and is now integrated on the site and on social media.

During the logo process, we flushed out the vision Eagle Eye leadership presented for their brand. Additionally, we explored a fresh perspective on the client's original brand identity in order to present a clean, attractive website.

We expanded the website to include strategized, expanded service pages for each of Eagle Eye’s offerings. Next, we coached the client through writing tactical copy. Our goal? Create a visually appealing, structured website built for digital prominence when the project transitioned to SEO.

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The Results

At the conclusion of this project, we presented the client with a bold, engaging website, guaranteed to produce conversions. With their revitalized brand identity and a plethora of well-designed and well-strategized sections, Eagle Eye launched, ready to soar into SEO services.

Sharp, Balanced Logo

Eagle Eye approached us with an overcomplicated logo in need of a refresher. We tackled the rebrand and provided the client with a high-tech, visually balanced logo.

Clean, structured fonts

Blinker is an identifiable sans serif that infuses Eagle Eye's newly established brand identity across the entire site. Cabin is a legible, geometric sans serif font that clearly communicates content and enables an easy, streamlined user experience throughout the site.

Atmospheric blue hues

To psychologically match Eagle Eye's brand to its purpose, our team selected a bold blue color palette that exudes technological knowledge and secure solutions. Using Royal Blue and a sky blue as accents on a dark navy creates a high contrast palette that instantly captivates viewers.

More Case Studies

We work across an expanse of projects at RivalMind, and we love to share our clients’ successes. For each case study, our goal is the same: bridging the gap between marketing and growth through innovative and custom design. This is why companies come to us. Dive into more of our favorite web design projects below!