Ecommerce SEO to Drive Online Sales

Technical SEO & Navigation Optimization

Google's bots must be able to crawl and index your pages to qualify for organic rankings. Issues like missing header tags, incorrect header structure, oversized images, and duplicate content regularly plague ecommerce-retailer websites. Our team of technical SEO specialists will comb your website to identify and remediate technical hinderances in order to improve the crawlability and indexability of your website. We then regularly monitor for new issues and ensure your website remains in line with best practices.

Data-Backed Product & Category Page Content Strategy

Each and every page of your website must include unique and helpful content to educate and convince users to make a purchase. Google's algorithms also consider what value the content on your product and category pages provide. To this end, our mission is to understand what shoppers are searching for, and how current competitors are prevailing over you. We then strategize and create unique content targeted at shoppers interests with the intention of out performing your closest competitors.

Product & Category Page Keyword Research

The foundation of a solid ecommerce SEO strategy hinges on the quality and depth of keyword research for product and category pages. By understanding industry trends, and gauging shopper demand through monthly search volume for high value keyword phrases, our team can design a strategy that will position your brand in the right place at the right time to ensure the broadest reach possible. 

User Experience & Conversion Rate Consulting

Visibility on search engines means nothing if shoppers can't find what they're looking for once they reach your website. As we gather data about how shoppers are interacting with your website, our team can provide suggestions on ways to enhance your user experience and optimize your website for the best conversion rate possible.